BSE

This course which will teach students to prepare a complete and effective Business Plan that can be adapted to a business. Areas covered in the Business Plan include business research process, idea generation, and implementation. The course will also add elements of Social Entrepreneurship and its concepts.  At the end of semester, the students should be able to prepare a business plan covering the features of a feasibility study and a business plan including marketing, operations, personnel and financial plan. Requirements in manufacturing and services sectors will be differentiated. A comprehensive marketing plan of a particular project shall be expected as a major output required by the course.